SEO
Practical SEO for small businesses: technical fixes, Search Console, keywords and plans, written from real sites rather than theory.
SEO19 Oct 2026Why has my organic traffic dropped? How I investigate it
Why organic traffic drops and how to find the cause: Search Console, demand, faults, results-page changes and updates, in the order I check them.
SEO17 Oct 2026Local search in Liverpool and the North West, now that AI answers the question
Live checks on North West commercial searches show no AI Overview at all. What that means for local businesses, and where AI does change the picture.
SEO13 Oct 2026Structured data in the age of AI answers: what still earns anything
Which schema types still produce a result, what Google says about structured data and AI features, and where markup genuinely helps a machine understand a page.
SEO1 Oct 2026Is the local search you want to rank for actually a commercial one?
I checked 'seo' plus four North West town names twice. Two stayed muddled and two changed between checks. Here's how to test your own search first.
SEO28 Sep 2026How long does a new website take to rank? What happened in my first 88 days, and the weeks after
A new UK site tracked from day one: 535,290 impressions and 6,041 clicks in 110 days, with the Search Console screens and a month-on update.
SEO25 Sep 2026SEO for a student letting agency: start with the calendar
Student lettings run to a local calendar, not a national one. How to find your own window from enquiry data, what groups search for, and what…
SEO21 Sep 2026Google Search Console for small businesses: what to check and why
How a small business can set up Google Search Console, which reports matter, what to check each month, and what a brand new site's data looks…
SEO20 Sep 2026Impressions up, clicks down: what it means in Search Console
Why Google Search Console can show impressions rising while clicks fall, how to tell AI Overviews from the other causes, and what to fix first.
SEO20 Sep 2026How to find keywords a small business can actually rank for
How a small business can find searches it can realistically win: start with Search Console, target specific intent, check the results, and avoid common traps.
SEO20 Sep 2026What a 12-month SEO plan looks like for a small business
A realistic 12-month SEO plan for a UK small business: what happens each quarter, how to prioritise by evidence, what can wait, and how to measure…
SEO19 Sep 2026What an SEO audit covers, and what a useful one looks like
What a proper SEO audit covers, how findings should be prioritised, what you should receive, and a real audit of 972 URLs with its fixes verified.
SEO19 Sep 2026Which schema types still matter in 2026
FAQ rich results have gone and other types are retired. Which structured data still earns rich results in Google, and what's worth adding for a small…
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Proof, not promises.
Tell me what's going on and I'll come back with what I'd do first. No obligation, and no report you need a translator for.
Over 925,000 impressions and 13,795 clicks in a year, from people asking one awkward question: what size do I need?condoms.uk, past 12 months