These terms apply when you work with Paul Myers, run by Paul Myers. They sit alongside the proposal or scope we agree for your project. If the proposal and these terms say different things, the proposal wins for that project.
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Who these terms are between
“I”, “me” and “Paul Myers” mean Paul Myers, a sole trader based in England, with a business address at Liverpool Innovation Park, 360 Edge Lane, Liverpool L7 9NJ. “You” means the business engaging me for services.
Proposals and scope
Every piece of work starts with a written proposal or scope setting out what I’ll deliver, the fee, the timing and anything you need to provide. Work starts once you’ve accepted it in writing, which includes email.
Changes to the scope are agreed in writing before the extra work starts, with any change to the fee.
Fees and payment
Fees are set out in the proposal. Project work is invoiced 50% on acceptance and 50% on delivery. Ongoing work is invoiced monthly in advance. Invoices are payable within 14 days.
I’m not VAT registered, so no VAT is added to my fees. Where invoices are paid late, I may pause work until payment is received, and statutory interest may be charged under the Late Payment of Commercial Debts (Interest) Act 1998.
Third-party costs you ask me to arrange, such as tools, hosting or advertising spend, are paid by you directly or recharged at cost, as agreed in the proposal. Google Ads spend is always paid directly by you to Google.
What I need from you
To do the work well, you agree to provide accurate information, timely feedback and the access set out in the proposal, such as Google Search Console, Google Analytics, Google Ads or website access. Delays in providing these can affect timings.
You’re responsible for having the right to share any materials, data and access you give me.
Results
Search engines, AI platforms and the tools used to measure them are run by third parties who change how they work without notice. I carry out the work on a best-efforts basis, with reasonable skill and care and in line with current known best practice and search engine guidelines. I don’t use tactics that put your site at risk. I don’t guarantee rankings, traffic, AI citations, leads, sales or any other outcome, and nothing I say, in a proposal or otherwise, should be read as a guarantee.
Changes to your website
Where you give me access to make changes, I’ll take reasonable care and follow what’s agreed. You’re responsible for keeping your own backups, and for approving changes before they go live where the proposal says so. Where I provide recommendations or briefs for your developer, you’re responsible for how they’re implemented.
Intellectual property
Once you’ve paid in full, you own the deliverables made specifically for you, such as content, reports, redirect maps and site builds.
I keep ownership of my own tools, systems, templates, methods and know-how, including anything I used before or develop during the work. Where a deliverable includes those, you get a licence to use it for your business.
With your permission, I may describe the work and results in case studies. I won’t name you or share figures without agreement.
Confidentiality
I’ll keep your confidential information private and only use it to deliver the work. You’ll do the same with my pricing, methods and tools. This doesn’t cover information that’s already public or that the law requires to be disclosed.
Data protection
Where I handle personal data on your behalf, I’ll do so in line with UK data protection law and your instructions, and we can put a data processing agreement in place if you need one. How I handle my own data is in the privacy policy.
Liability
Nothing in these terms limits liability for death or personal injury caused by negligence, fraud, or anything else that can’t be limited by law.
Otherwise, and to the fullest extent the law allows, I’m not liable for:
- any loss caused by changes made by search engines, AI platforms or other third parties, including algorithm updates, penalties or changes to how results are shown
- the accuracy, availability or outages of third-party tools and data, such as Google Search Console, Google Analytics, Google Ads, Semrush or Ahrefs
- how recommendations are implemented by you, your developer or anyone else, or changes made to your website by anyone other than me
- indirect or consequential losses, or loss of profit, revenue, rankings, traffic, data or goodwill
Where any liability can’t be excluded by law, my total liability is limited to the fees you’ve paid me for the work in question in the three months before the claim.
Ending an agreement
Project work ends when the deliverables in the proposal are complete. Ongoing work has a minimum term of three months. After that, either of us can end it with one month’s written notice. You pay for work done up to the end date.
Either of us can end an agreement straight away if the other seriously breaches these terms and doesn’t put it right within 14 days of being asked to.
General
These terms are governed by the law of England and Wales, and the courts of England and Wales have jurisdiction. If any part of these terms can’t be enforced, the rest still applies.
Questions
If anything here isn’t clear, get in touch before accepting a proposal and I’ll explain it.